Stories About Successful Entrepreneurs Indonesian Gold
Become entrepreneurs jewelry has never occurred to Nunik Anurningsih, let alone start a business when the age is over 50 years. However, in skilled hands to make various crafts have appeared since his childhood.
“As a child I really love making all kinds of goods for personal needs, ranging from embroidery, sewing, painting on T-shirts, jewelry make up room and home interior needs,” said the eldest of three siblings.
Nunik never lived in Singapore 10 years coupled with the past 14 years in England accompanying her three children attend school in the country. Utilized the opportunity to hone his skills in order to produce a variety of foods and crafts that can be produced at home.
Two years ago when it was in Bali with his youngest brother, Ninik A Bawani, suddenly a holiday with their relatives who have made prayer beads bracelet for a celebration souvenir.
Intend to assist, on the island was finally while on vacation they are looking for materials for imitation pearl beads strung together with a bracelet each containing 11 items that could be used for remembrance.
After make 150 bracelets, necklaces order to make prayer beads come back as many as 250 fruit and followed by subsequent orders. As a result, coming home from Bali Nunik and Ninik guided by Allah SWT to go into business, craft beads.
The two brothers hunt diligently raw material as the stones until finally making jewelry necklace unique and artistic.
“Thank God responded with a good result by the consumer until finally we joined a friend who has a handicraft export business and became a business unit of Global Export Services CV with names Aulia Jewellery based in Senggigi, Lombok, Indonesia” he explained.
Like arrows shot, works Aulia Jewellery increasingly varied and present in various exhibitions. Even ogled companies and government agencies to be given guidance to be a superior product exports. Nunik confess actually from a variety of exhibition he’s a lot to learn from fellow jewelry craftsmen to develop the design and materials of jewelry and diamond jewellery.
In the arena of Mutumanikam Nusantara Exhibition 2007 (Indonesia), for example, he sees potential for the use of agate as raw material. When invited to exhibit at Expo Indonesia in Warsaw, Poland, last year by the Ministry of Industry, he began marketing the agate so tied with a silver brooch or a pendant as well as so-called pendeant Brooch, kebaya pins, bracelets, rings, earrings, cuff links (buttons hand ), % and other products.
Depth stories
As a roadshow, its presence in the international arena followed by invitation of other exhibitions in Italy, Europe. In fact, in a diplomatic charity helping Embassy in London, England, in June last year, not only exhibiting Nunik jewelry and design results, but also introduce songket, batik, and various other craft in the presence of invitations from foreign embassies in the country.
This multitalented woman’s love of art and culture of Indonesia. He is therefore not only be a collector of fabric weaving, batik painting and collectors, but also understand the manufacturing process, function or philosophy of motifs woven in Indonesia.
Home from London Nunik got the idea for the pendant, earrings, pearl ring from the original (pintadamaksima). Not only that, he also studied literature and learn firsthand about the pearl in the pearl farmers in Lombok, Bima, Halmahera to Papua (Indonesia).
On its activities visit the pearl farmers directly, she makes the school of nature that made him more understanding of how rich natural resources owned by Indonesia.
If there are buyers who showed great concerns on the pearls, she would not hesitate to share knowledge and care tips. He gave a brief counseling what is meant by mabe half, baroque (irregularly shaped pearls), keshi (pearls are formed without a nucleus in it) and perfectly round pearl.
Every shell that is sent from the centers of pearl designs, one by one and given to the builders of silver to be bound into a luxurious and exclusive jewelry.
Not infrequently he often ambushed affection to sell his plan, because it is not mass produced. When designing jewelry with the theme of flora and fauna, for example, he is considering an existing texture on mabe pearl shell, resulting in a distinctive shape and color.
Apart from the oysters to accommodate the farmers, he also guided 16 silversmiths in Jakarta, Lombok, Bangil and Demak. According to him, silver crafters expertise in each area vary and there are some specific design that can not be made by silversmiths in Lombok, but in Demak, the results could be better.
Jewelry price is ranging from one hundred thousand to millions of rupiah. Nunik claimed more concentration to the problem of designing jewelry, so do not know how turnover of the business.
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